Tuesday, December 16, 2014

Can your parents describe your job?

Ask my mom what I do for work & she may say "Laura's in computers!"  I would suspect lots of our parents, ages 65+, would say something similar.  

I work in the Affiliate / Performance Marketing industry.  My company, PHG, provides technology to global brands to track, report & pay their publishers.


If you're new to affiliate marketing, here's a really easy way to explain the industry to someone who doesn't know (image below).   It's from Sugarrae.com, an industry blogger.


I'm going to send this little flow chart to my mom to see if she understands my industry & job.  She'll probably say something like "Oh, I just can't keep up with you!"  


Just for fun see this Buzzfeed list - 22 Things That Happen When Your Parents Don't Understand Your Job.  

I particularly like #21, "They assume that since you have a "hip" and "weird" job, that you'll know how to fix everything they don't understand" like "Can you get into my Facebook and print that photo for me? I want to send it to Auntie."









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